A Conversation On The Future Of Plastic

A Conversation On The Future Of Plastic

Courtesy of WOWSA, Huntington Beach, California.

From shorelines in Hawaii lined with plastic bottles to rivers spewing plastic discards into the oceans, the world and its waters are becoming more covered in plastic on a daily basis.

Plasticity Forum is a one-day business conference on the future of plastic and where industry leaders are going with innovation, design, materials, recycling and solutions founded by ocean swimmer and open water swimming race director Doug Woodring. The former University of California Berkeley water polo and swimmer launched the Plasticity Forum at the Rio+20 Earth Summit and followed the first successful Forum in 2013 at the Asia Society in Hong Kong.

Plasticity 2014, the third annual event, will be held on the June 24th on Tribeca Rooftop (see above) in New York City. As the participants gaze upon the rivers that circle 360º around Manhattan Island, they will discuss innovation and collaboration in our increasingly plasticized world.

The keynote speaker Ron Gonen is the Deputy Commissioner of Sanitation, Recycling & Sustainability for New York City and the Founder of RecycleBank. “Plastic does not need to be the problem. There are solutions out there, but they need to be replicable, scalable and profitable,” explains Woodring. “The aim of Plasticity is to show who’s already doing it, how you can do it, and how you can make it commercial. This year, participants can be a part of the most influential dialogue on a world of plastic, without the footprint.”

Plasticity 2014 offers the opportunity for participants to meet leading innovative companies and industry professionals with solution-based propositions, launch platform for new products and services, benefit from networking opportunities with government agencies, investors and key decision-makers, and enhance corporate citizenship and public perception as a major contributor to a greener future.

The Forum will be webcast live. For more information, visit Plasticity Forum.

Copyright © 2014 by World Open Water Swimming Association