June 21st was the start of 100 Days of Blue. Day Two continues to user in a summer of blue fun.
From June 21st to September 28th, the 100 Days of Blue is a way to engage more people in a conversation about getting near, in, on or under the water daily and sharing their experiences online.
The campaign was instigated by Dr. Wallace J. Nichols, an author, speaker, and researcher who created the Blue Mind Collective. “We work to keep the message simple and inclusive. The idea is to get people to think about their water, their local water, differently – to appreciate the cognitive, emotional, and social value of healthy waterways.
I often ask audiences, ‘When was the last time you were completely submerged?’ I’ve been surprised by the number of people who answer with a twinge of sadness, ‘Never.’ I hope through this work we are able to increase the number of people who answer that question by saying ‘Last week.'”
Southern California native, born 1962, is the creator of the WOWSA Awards, Oceans Seven, Openwaterpedia, Citrus Corps, World Open Water Swimming Association, Daily News of Open Water Swimming, Global Open Water Swimming Conference. He is Chief Executive Officer of KAATSU Global and KAATSU Research Institute. Inductee in the International Marathon Swimming Hall of Fame (Honor Swimmer, Class of 2001) and Ice Swimming Hall of Fame (Honor Contributor - Media, Class of 2019), recipient of the International Swimming Hall of Fame's Poseidon Award (2016), International Swimming Hall of Fame's Irving Davids-Captain Roger Wheeler Memorial Award (2010), USA Swimming's Glen S. Hummer Award (2007, 2010) and Harvard University's John B. Imrie Award (1984). Served on the FINA Technical Open Water Swimming Committee and as Technical Delegate with the 2011 Special Olympics World Summer Games, and 9-time USA Swimming coaching staff. Note: WOWSA only recommends products or services used or recommended by the community. WOWSA does not receive compensation for links or products mentioned on this site or in blog posts. If it does, it will be indicated clearly on that specific post. See WOWSA's privacy policy for more information.