The King and Queen of the Sea Challenge on Copacabana Beach in Rio de Janeiro in Brazil offers nearly everything.
It offers an interesting and challenging ocean course, live television coverage, public exposure, a competitive elite field for both professionals and amateurs, age-group and fitness swimmer heats, convenient hotel accommodations, 50-meter pools for pre-race training, comprehensive safety procedures and onshore entertainment.
The Great Swim Series in Great Britain, the Flowers Sea Swim in the Cayman Islands, the New Zealand Ocean Swim Series, the RCP Tiburon Mile in San Francisco, the Fiji Swims, the Midmar Mile and Ocean Racing Series in South Africa are world-class examples that set the standards for professionally run events.
The bar continues to be raised for the good of the sport and its enthusiasts, especially by the King and Queen of the Sea Challenge (Rei Do Mar Desafio) on the Olympic 10K Marathon Swim course for the 2016 Rio Olympics. A photo gallery of the King and Queen of the Sea Challenge below shows the scope of its planning and execution by race directors Pedro Rego Monteiro.
An easy-to-understand, highly visible, large race map that describes a world-class competition.
A well-stocked VIP tent with a great view of the course.
A nutritious and plentiful buffet for the athletes for duration of their stay.
A separate and quiet ready room for the athletes and a pre-race and post-race massage.
Ubiquitous sponsor exposure throughout the venue.
Highly visible and impactful sponsor signage throughout the venue.
Numerous requests for pre- and post-race interviews by television reporters and media representatives.
Onshore and on-the-water cameras for live television coverage.
A pre-race press conference with explanation of the course, sport and athletes.
Athletes’ anti-chaffing preparation with petroleum jelly applied via rubber gloves or tape.
Feeding and hydration needs set on individually numbered and separate tables.
Hydration and fueling needs for athletes.
A colorful and unique staggered start based on the results of a pre-race sprint.
A pre-race briefing and onshore start to specially scored music.
Athletes ran a short distance on beach in front of fans and TV cameras.
Extremely large (3-meter) turn buoys with sponsor’s logos.
An onshore finish in front of boisterous fans.
Volunteers with different responsibilities and easy-to-identify colored t-shirts.
Post-race recovery area.
Uniquely designed awards.
Immediate cash prize distribution (via checks or US dollars).
Post-race spread for athletes and VIPs
Accreditation for various dignataries.
Escort to famous landmarks like the Cristo that towers above the city of Rio de Janeiro.
A souvenir gift bag with local presents for the swimmers.
The bar has been raised and the future will only get better.
Southern California native, born 1962, is the creator of the WOWSA Awards, Oceans Seven, Openwaterpedia, Citrus Corps, World Open Water Swimming Association, Daily News of Open Water Swimming, Global Open Water Swimming Conference. He is Chief Executive Officer of KAATSU Global and KAATSU Research Institute. Inductee in the International Marathon Swimming Hall of Fame (Honor Swimmer, Class of 2001) and Ice Swimming Hall of Fame (Honor Contributor - Media, Class of 2019), recipient of the International Swimming Hall of Fame's Poseidon Award (2016), International Swimming Hall of Fame's Irving Davids-Captain Roger Wheeler Memorial Award (2010), USA Swimming's Glen S. Hummer Award (2007, 2010) and Harvard University's John B. Imrie Award (1984). Served on the FINA Technical Open Water Swimming Committee and as Technical Delegate with the 2011 Special Olympics World Summer Games, and 9-time USA Swimming coaching staff. Note: WOWSA only recommends products or services used or recommended by the community. WOWSA does not receive compensation for links or products mentioned on this site or in blog posts. If it does, it will be indicated clearly on that specific post. See WOWSA's privacy policy for more information.